Jason Krochak is a partner in the Corporate Department and a member of the Sports Law Group. He maintains a broad-based corporate practice, with a particular focus on advising clients in the sports and gaming industries.
Jason represents sports leagues, teams and owners, college conferences, private investment funds, financial institutions, gaming companies and corporate sponsors in a wide range of transactions, including acquisitions, joint ventures, league expansions, financings and governance matters. He also advises on naming rights, sponsorship, media, licensing and various other commercial agreements.
Jason's experience includes representing the National Basketball Association, Major League Soccer, the National Football League, the Atlantic Coast Conference, the Big East Conference, the ATP Tour and the WTA Tour, as well as numerous professional sports teams and their owners, in significant transactional and governance matters. His experience includes representing MLS in its arrangements with Lionel Messi and various expansion transactions, advising the Patrick D. Bowlen Trust in the record-breaking $4.65 billion sale of the Denver Broncos, and counseling Bruin Capital in the acquisition of Full Swing Simulators. He has also advised on several market-shaping sports betting deals, including FanDuel’s naming rights and media partnership with Diamond Sports Group and Simplebet’s sale to DraftKings.
Jason has an active pro bono practice and serves on the Advisory Board of Legal Outreach, an organization that prepares urban youth from underserved communities in New York City to compete at high academic levels. In partnership with Legal Outreach, he created the “Sports, Business and Law” clinic, an annual program in which eighth-grade students participate in a mock NBA Expansion Workshop held at Proskauer’s New York office.
Recognized for his industry-defining work in sports, Jason is a three-time Sports Business Journal “Forty Under 40” honoree and Hall of Fame inductee, joining some of the most influential executives in sports. He is also ranked in Chambers USA and has been named one of Lawdragon 500’s Leading Global Entertainment, Sports & Media Lawyers.
Education
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Harvard Law School, J.D.
cum laude
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University of Michigan, M.Acct.
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University of Michigan, B.A.
With Highest Distinction
Admissions & Qualifications
- New York
Memberships
Legal Outreach, Advisory Board
Michigan Sports Business Conference, Advisory Board
New York County Lawyers Association, Co-Chair of the Entertainment, Media, Intellectual Property & Sports Section
Awards & Recognition
Chambers USA: Nationwide: Sports Law 2024
Chambers USA: Nationwide: Sports Law: Up & Coming 2022-2023
The Legal 500 United States: Sports 2022-2024
Sports Business Journal "Forty Under 40" 2021, 2023, 2024
Sports Business Journal "Forty Under 40" Hall of Fame 2024
Lawdragon 500 Leading Global Entertainment, Sports & Media Lawyers 2025
Sports Business Journal Power Players: Outside Counsel 2021
Law360 Rising Star: Sports & Betting 2021
Matters
Some recent examples of Jason’s work include representing:
Sports Betting
- Simplebet in its sale to DraftKings
- FanDuel in its naming rights and media partnership with Diamond Sports Group, including rebranding Diamond’s regional sports networks as “FanDuel Sports Network” and related equity arrangements
- FanDuel in a media and sports wagering partnership in Canada with Bell Media related to TSN Networks
- Washington Nationals in exclusive market access and sponsorship agreements with BetMGM, including the opening of a BetMGM Sportsbook connected to Nationals Park, and the launch of a mobile app within the permitted area around the Park
- The Stars Group in its media and sports wagering partnership in the U.S. with FOX Sports, including the launch of sports betting platform FOX Bet
- Cleveland Browns in Ohio sports betting market access and sponsorship agreements with Bally’s Interactive
- Columbus Crew in Ohio sports betting market access and sponsorship agreements with Tipico Sportsbook
- Casino Metro in a Puerto Rico sports betting joint venture with Caesars Sportsbook
- Hard Rock Digital in its agreements with Genius Sports and Sportradar for official sports data, live betting and digital fan engagement services
- PGA of America in agreements for IMG Arena to serve as the exclusive global provider of betting data and live streams for the PGA Championship and the Ryder Cup
- PGA of America in its PGA Championship sponsorship agreement with ESPN BET
Corporate Transactions
- Philadelphia Eagles in the sale of limited partnership interests to new investors
- Buffalo Bills in the sale of minority equity interests to Arctos and other investors
- Patrick D. Bowlen Trust in the sale of the Denver Broncos to the Walton-Penner family
- MLS in the league-controlled sale of Real Salt Lake to a group led by David Blitzer
- Bruin Capital in the acquisition of Full Swing Simulators, a golf simulator and sports technology company
- Ownership of the Carolina Panthers in the sale of the Panthers to David Tepper
- Ownership of the Miami Marlins in the sale of the team to a group led by Bruce Sherman and Derek Jeter
- Alan Kestenbaum in an investment in the Atlanta Falcons
- Investor in the Josh Harris group’s purchase of the Washington Commanders
- MLS in its grant of expansion teams to New York, Orlando, Atlanta, Los Angeles, Minnesota, St. Louis and Charlotte
- MLS in its grant of an expansion team to Columbus and the relocation of the existing Columbus team operator to Austin
- MLS in its acquisition and shutdown of Chivas USA
- OL Groupe in its acquisition of National Women's Soccer League club Seattle Reign FC and its subsequent sale of the Club to a group including the Seattle Sounders and Carlyle
- The Madison Square Garden Company / Counter Logic Gaming in its acquisition of a franchise in League of Legends’ North American eSports league
Other Agreements
- MLS in its agreements with Lionel Messi to play for Inter Miami FC
- MLS in the creation of Leagues Cup
- MLS in the creation of MLS Innovation Lab
- BIG EAST Conference in its media rights agreement with FOX, NBC and TNT Sports
- Levi Strauss & Co. in its $220 million deal to name the San Francisco 49ers’ stadium in Santa Clara, California
- Minnesota Vikings in its naming rights deal with U.S. Bank for the team’s downtown Minneapolis stadium
- All Elite Wrestling in a media rights agreement with WarnerMedia
- Motivate International, the operator of the “Ford GoBike” bicycle-sharing program in Northern California, in its title sponsorship and technology collaboration deal with Ford Motor Company